Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
Trusted by — schools, companies and industrial groups
41,115 programs · 25 countries
Every program built with a dedicated engineer
Companies: Aptar, ArcelorMittal, Equans, EDF, Ubisoft, Microsoft and Atos.
Program
Immersive discovery of SEA basics via Google Ads, creation and setup of a professional account with activation of essential tools like Google Keyword Planner, identification of high-potential keywords for your sector, practical exercises on real business cases, simulation of first searches and competitor analysis, production of an initial keyword plan with budget estimation, personalized feedback from the trainer for immediate implementation.
Hands-on dive into designing high-performing SEA campaigns, writing persuasive ads with live A/B tests, organizing thematic ad groups optimized for quality score, integrating ad extensions to boost clicks, workshops on adapted landing pages, launching test campaigns on a demo account, measuring first indicators like CTR and CPC, developing a reusable creative brief for your business projects.
Mastery of SEA optimization techniques to maximize return on investment, connecting Google Ads to Analytics for complete conversion tracking, in-depth analysis of key metrics like ROAS and bounce rate, exercises on adjusting automated and manual bids, concrete cases of recovering underperforming campaigns, creating personalized reports and alerts, developing a management dashboard for autonomous business management.
The SEA Training - Launching Profitable Advertising Campaigns program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the SEA Training - Launching Profitable Advertising Campaigns program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Skills assessment methods
Assessment of skills acquired during the SEA Training - Launching Profitable Advertising Campaigns program is performed through:
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

A school kit donated to a child for every training booked
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
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