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Training SendGrid - Master Transactional Emailing

Ref: ZCF411
10 people max.
$5,040 HT / per person
−15% from 2 people−30% from 3 people−50% from 5 people
Pay in 3 installments · +$180/day onsite · +$540 with certification exam
4 days
Remote

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Learning objectives

  • Set up a SendGrid account and verify your domain
  • Create responsive and personalized email templates
  • Integrate the SendGrid API into your web applications
  • Manage contact lists and dynamic segments
  • Analyze statistics to optimize deliverability
  • Automate transactional and marketing campaigns
  • Apply best practices to avoid spam

The Learni story

Founded by passionate learning and innovation experts, Learni's mission is to make professional training accessible to everyone, anywhere in the world. Our team operates in major hubs — London, New York, Boston — and internationally, to support talents and organizations in upskilling.

Don't let this gap widen

Why this program matters

  • Without mastering SendGrid, 30% of your emails land in spam, losing 20% of potential customers according to Mailchimp studies.

  • Imagine 15% less revenue for an average e-commerce business, unmanaged bounces inflating your costs by 50€/month, dirty lists killing your open rates below 10%.

  • GDPR legal risks with customer complaints, permanent blacklists blocking all traffic.

  • Invest 28 hours to avoid these pitfalls: 99% deliverability, x5 ROI on campaigns, customer loyalty boosted by 25%.

  • Don't let your competitors outpace you with high-performing emails.

Allan Busi
Allan Busi

Learni Trainer · Expert

73%productivity gap
×3cost of inaction

Program

Module 1SendGrid Introduction: Account and Domain Setup (Dashboard Tools, DNS Verification)

Discover SendGrid by practicing account creation, configure API keys and verify domains via DNS, test your first simple sends with the intuitive interface, complete exercises on SPF/DKIM authentication, produce your first deliverability report, everything to start confidently and boost your professional emails from day 1.

Module 2Templates and Sending: Email Design (Drag-and-Drop Tools, Custom HTML)

Dive into the SendGrid editor to design responsive templates, integrate dynamic variables via Handlebars, test bulk sends on fictional lists, optimize for mobile with live previews, generate ready-to-deploy deliverables, experience real-world transactional email cases that convert, and enjoy the satisfaction of flawless professional emails.

Module 3SendGrid API Integration: Code and Automation (REST Methods, SDKs)

Code API integrations with Node.js or PHP SDKs, implement webhooks for event tracking, automate sends via custom scripts, debug common errors live, build a complete e-commerce emailing project, test real workflows, and leave with functional source code and skills to scale your apps without limits.

Module 4Analytics and Optimization: Stats and Best Practices (Insights Tools, Bounce Suppression)

Leverage the analytics dashboard to decode open/click rates, segment lists via automatic suppressions, apply tested anti-spam rules, simulate A/B campaigns, produce custom reports, integrate insights into your strategies, and conclude with a concrete action plan that turns your emails into irresistible growth levers.

Evaluation method

  • Interactive quizzes at the end of each day
  • Final practical case study
  • Self-assessment of acquired skills

Learning method

  • Alternating theory and hands-on practice
  • Exercises on real-world cases
  • Individualized tutoring support

Methods, materials and delivery

The Training SendGrid - Master Transactional Emailing program is delivered onsite or remote (blended-learning, e-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training SendGrid - Master Transactional Emailing program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training SendGrid - Master Transactional Emailing program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are eligible for corporate training budgets and employer-funded plans.

Verified reviews

What our learners

4.9 · +100 verified reviews
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
Read all reviews
Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

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