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Training Content Marketing 2026 - Boost Your Online Presence

Ref: OVU995
10 people max.
From $5,775 HT / per person
On-site on request · +$540 with certification exam
5 days
Remote

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Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
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Learning objectives

  • Master the fundamentals of content marketing in a professional training setting
  • Develop solid skills to create engaging content
  • Design strategies tailored to your company's needs
  • Optimize content distribution to reach your target audiences
  • Implement certified and effective measurement methods
  • Analyze 2026 trends for efficient competitive intelligence
A child walking to school with a backpack
Our social commitment

A school kit donated to a child for every training

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.

  • Backpack, notebooks and essential supplies
  • Distributed through our partner charities
  • Included, at no extra cost to you

The Learni story

Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.

Don't let this gap widen

Why this program matters

  • Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.

  • Organizations that don't train their talents on key topics see their competitiveness drop.

  • Every quarter without training is a gap widening with competitors who invest.

  • The cost of inaction quickly exceeds that of well-targeted training.

Allan BUSI
Allan BUSI

Learni trainer · AI expert

73%productivity gap
×3cost of inaction

Program

Module 1Theme: Introduction to Content Marketing 2026 (Canva, Notion tools, persona deliverables)

This day lays the foundations of content marketing for novices. Participants discover the fundamental principles, 2026 trends, and audience expectations. They use Canva to map personas, Notion to organize ideas, and produce an initial strategic deliverable. Real company cases illustrate the methods, with practical exercises on defining measurable objectives.

Module 2Theme: Content Creation for Content Marketing (Word, Grammarly tools, article deliverables)

Learners design and write high-performing web content. They explore formats suited to content marketing, incorporate copywriting techniques, and use Word and Grammarly to refine their texts. Exercises on real company cases enable the production of optimized articles, with an emphasis on clarity and reader engagement.

Module 3Theme: SEO Strategy in Content Marketing (Google Keyword Planner tool, SEO brief deliverables)

This session integrates SEO into content marketing. Participants learn to select keywords, structure content, and write effective briefs. They use Google Keyword Planner for concrete research and deliver a keyword plan for their company. Examples of high-performing sites guide the practical exercises.

Module 4Theme: Distribution and Promotion of Content Marketing (LinkedIn, Mailchimp tools, calendar deliverables)

Learners discover how to promote their content through appropriate channels. They build an editorial calendar using LinkedIn and Mailchimp, test distribution campaigns, and analyze results. Real company cases illustrate distribution methods, with production of a ready-to-deploy schedule.

Module 5Theme: Analysis and Optimization of Content Marketing (Google Analytics tool, report deliverables)

The final day focuses on performance tracking. Participants use Google Analytics to measure impact, interpret data, and optimize their strategies. They produce a comprehensive report on a company case and define corrective actions, thereby consolidating their content marketing skills.

Evaluation method

  • Daily knowledge validation quizzes
  • Production of evaluated professional deliverables
  • Final strategy report presented at the end of the training

Learning method

  • Practical exercises on real company cases
  • Hands-on use of professional tools
  • Personalized trainer feedback
  • Resources and templates provided for future use

Methods, materials and delivery

The Training Content Marketing 2026 - Boost Your Online Presence program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training Content Marketing 2026 - Boost Your Online Presence program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training Content Marketing 2026 - Boost Your Online Presence program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.

Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

FAQ

Frequently asked questions

How much does the Training Content Marketing 2026 - Boost Your Online Presence training cost?+
The individual price is $5,775 (USD). The team / on-site group package is shown on the course page. A detailed quote is sent within one business day.
How long is the Training Content Marketing 2026 - Boost Your Online Presence training?+
The training lasts 5 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Familiarity with office tools and social media, no advanced expertise required
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote

This training across cities

Available on-site and remotely. Pick your city to see the local training center.

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