Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
1 seat held for the next session
30:00Held for another
Request a call back and an advisor reaches you within 24 business hours, Monday to Saturday.
Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce
Trusted by — schools, companies and industrial groups
Every program built with a dedicated engineer
Learning objectives
- Understand the Klaviyo ecosystem and features
- Structure and segment a qualified contact database
- Create advanced email campaigns and automation scenarios
- Analyze performance and optimize KPIs (open rate, click rate, conversion rate…)
- Set up integrations and custom flows based on user behaviors
Our social commitment
A school kit donated to a child for every training
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
- Backpack, notebooks and essential supplies
- Distributed through our partner charities
- Included, at no extra cost to you
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Why this program matters
Without Klaviyo mastery, your e-commerce email campaigns stay manual and ineffective, letting massive recovery opportunities slip away.
E-commerce businesses lose an average of 25% of their potential revenue – or 5 000 to 15 000 € monthly – due to unrecovered abandoned carts, while 69% could be recovered through targeted automation.
80% of segmentation errors trigger a 40% drop in open rates and degrade deliverability, exposing your brand to provider blocks and competitors who convert 3x better.
Every month without Klaviyo expertise widens the gap with the leaders, threatening your company's growth and your professional credibility.
Program
Module 1Introduction and Klaviyo Setup
Overview of the interface and Klaviyo uses for e-commerce. Account creation, store connection, general settings configuration. Contact import and data mapping. GDPR basics, consent management, and best practices for privacy compliance.
Module 2Advanced Segmentation & Email Campaign Creation
Building dynamic segments based on behavioral and transactional criteria. Creating audiences for personalized targeting. Implementing email campaigns: design, personalization with drag & drop, A/B testing setup, subject line and pre-header management.
Module 3Automation and Custom Scenarios
Hands-on with automatic flows (cart abandonment, post-purchase, win-back for inactive visitors, retargeting, birthday offers). Setting triggers and advanced filters. Creating multichannel messages (SMS, push notifications). Measuring performance and continuous optimization.
Evaluation method
- Case study: building an automated sequence for a store
- Practical exercises and online quizzes
- Personalized audit of pre-existing campaigns
Learning method
- Alternation of theoretical presentations, live demonstrations, and practical workshops
- Workshop on integrating Klaviyo with popular e-commerce platforms
- Provision of detailed course materials and email templates
Methods, materials and delivery
The Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
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FAQ
Frequently asked questions
How much does the Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce training cost?+
The price is $3,675 (USD) per participant. A detailed quote is sent within one business day.
How long is the Mastering Klaviyo: Complete Training in Email Marketing Automation for E-commerce training?+
The training lasts 3 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Have basic knowledge in digital marketing and possess an e-commerce site (Shopify, WooCommerce, Magento, Prestashop…)
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote
This training across cities
Available on-site and remotely. Pick your city to see the local training center.
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