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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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30 free minutes with a training advisor — no commitment.
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The Training: Creating and Managing an Online Marketplace - From Idea to Success training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training: Creating and Managing an Online Marketplace - From Idea to Success training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training: Creating and Managing an Online Marketplace - From Idea to Success training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Breakdown of B2B, B2C, C2C marketplaces; market trend analysis; identification of user needs; definition of value proposition; construction of business model and viability study.
Overview of technical solutions (SaaS, open source, custom development); management of financial flows and payment systems; GDPR compliance and personal data management; seller contracts, terms of use, and other legal obligations.
Developing the launch strategy, onboarding sellers and buyers; marketplace-specific traffic acquisition methods (SEO, SEA, partnerships); community animation, moderation, and support management; logistics and delivery; KPI analysis and continuous optimization levers.
Target audience
Entrepreneurs, e-commerce managers, digital project leaders wishing to launch or optimize an online marketplace
Prerequisites
Basic knowledge of e-commerce, prior experience in website management recommended
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