Built for US teams
Payment by wire transferEnhanced confidentialityPerfect for companies with 50 to 500 employeesScheduling to fit any time zone

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Training Backstage 2026 - Optimizing your Technical SEO

Ref: RWO459
10 people max.
From $3,675 HT / per person
On-site on request · +$540 with certification exam
3 days
Remote

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Aptar
ArcelorMittal
Equans
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Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
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Learning objectives

  • Master the fundamentals of SEO in a professional, certified training course.
  • Develop solid technical SEO skills for the business.
  • Design an effective and measurable organic search strategy.
  • Implement concrete optimizations on real websites.
  • Configure analytics tools to drive SEO performance.
  • Optimize content and technical structure to boost visibility.
A child walking to school with a backpack
Our social commitment

A school kit donated to a child for every training

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.

  • Backpack, notebooks and essential supplies
  • Distributed through our partner charities
  • Included, at no extra cost to you

The Learni story

Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.

Don't let this gap widen

Why this program matters

  • Failing to master technical SEO exposes companies to massive visibility losses.

  • More than 75% of internet users never consult the second page of results.

  • This invisibility leads to an average 40% drop in organic traffic in six months.

  • Competitors who invest in SEO capture those potential customers.

  • Professionally, marketers and project managers without these skills see their career prospects stall.

  • Acting now with certified training prevents these concrete risks and secures the company's digital growth.

Allan BUSI
Allan BUSI

Learni trainer · AI expert

73%productivity gap
×3cost of inaction

Program

Module 1Theme: Backstage 2026: SEO Fundamentals and Initial Audit (Google Search Console, Screaming Frog, Audit Deliverables)

This first day of the Backstage 2026 training allows novice participants to understand how organic search works. They carry out a complete audit of a sample site using Google Search Console and Screaming Frog. Practical exercises cover technical error analysis, keyword opportunity identification and writing a professional report. Each learner leaves with a ready-to-use audit deliverable for their company.

Module 2Theme: Backstage 2026: Advanced Technical SEO and On-Page Optimization (Screaming Frog, Ahrefs, Real-World Cases)

The second day deepens technical SEO in the Backstage 2026 training. Participants learn to fix crawl issues, optimize speed and structure tags. Practical exercises on real sites with Ahrefs allow them to measure the impact of changes. They produce a detailed on-page optimization plan and test results live during the session.

Module 3Theme: Backstage 2026: Content Strategy and Performance Tracking (Google Analytics, Reporting, Final Deliverables)

The final day of the Backstage 2026 training focuses on content strategy and ongoing performance management. Learners set up dashboards in Google Analytics and create performance reports. Real business cases illustrate how to maintain a competitive edge. Each participant finalizes a complete action plan and personalized reporting for their organization.

Evaluation method

  • Knowledge validation quizzes at the end of each day.
  • Practical exercises on a real site with group presentations.
  • Delivery of a complete audit and SEO strategy report.

Learning method

  • Active and participatory teaching methods.
  • Alternating short theory sessions and practical exercises.
  • Access to a post-training resource platform.
  • Individual follow-up for the following 3 months.

Methods, materials and delivery

The Training Backstage 2026 - Optimizing your Technical SEO program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training Backstage 2026 - Optimizing your Technical SEO program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training Backstage 2026 - Optimizing your Technical SEO program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.

Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

FAQ

Frequently asked questions

How much does the Training Backstage 2026 - Optimizing your Technical SEO training cost?+
The price is $3,675 (USD) per participant. A detailed quote is sent within one business day.
How long is the Training Backstage 2026 - Optimizing your Technical SEO training?+
The training lasts 3 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Know the basics of the internet, be able to navigate a browser and have a connected computer.
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote

This training across cities

Available on-site and remotely. Pick your city to see the local training center.

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