Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Learning objectives
- Master the fundamentals of A/B Testing UX for professional certifying projects
- Design hypotheses and high-performing user interface variants
- Implement A/B tests with dedicated enterprise tools
- Analyze statistical results for data-driven decisions
- Optimize user journeys and boost conversion KPIs
- Develop strategic A/B Testing UX skills for 2026
- Deploy post-test action plans for maximum ROI
The Learni story
Founded by passionate learning and innovation experts, Learni's mission is to make professional training accessible to everyone, anywhere in the world. Our team operates in major hubs — London, New York, Boston — and internationally, to support talents and organizations in upskilling.
Don't let this gap widen
Why this program matters
Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.
Organizations that don't train their talents on key topics see their competitiveness drop.
Every quarter without training is a gap widening with competitors who invest.
The cost of inaction quickly exceeds that of well-targeted training.
Program
Module 1A/B Testing UX Fundamentals: Principles, Methodology, Hypotheses (Google Optimize, Planning)
Immersive introduction to A/B Testing UX basics, defining relevant business hypotheses through collaborative workshops, hands-on Google Optimize setup for a first simple test, exercises on real e-commerce cases identifying user pain points, creation of a structured personal test plan validated by the expert trainer.
Module 2Designing A/B Testing UX Variants: Interface Design Tools (Figma, Adobe XD)
Practical dive into creating impactful UX variants, modeling wireframes and interactive prototypes in Figma to test headlines and CTAs, A/B simulations on real purchase journeys, iterative group feedback on ergonomics and user psychology, production of test-ready mockups with 2026 guidelines for mobile-first.
Module 3Technical Implementation of A/B Testing UX: Tracking Setup (Google Analytics, Tag Manager)
Hands-on implementation of A/B tests via Google Tag Manager and Analytics 4 integration, configuration of advanced audience segments for qualified traffic, practical exercises deploying variants on WordPress or Shopify sites, real-time monitoring of key metrics like bounce rate and time on page, common enterprise debugging solutions.
Module 4Analyzing A/B Testing UX Results: Statistical Significance (Optimizely, VWO)
In-depth exploration of test data with significance calculations using Optimizely and integrated Excel formulas, interpretation of advanced metrics like CR uplift and confidence intervals, workshops on real failure/success cases for lessons learned, results segmentation by device/user type, structured professional analysis report as a deliverable.
Module 5Scaling A/B Testing UX Strategy 2026: Optimization Roadmap (Multivariate, AI Tools)
Development of a sustainable A/B Testing UX roadmap incorporating 2026 trends like predictive AI and multivariate tests, prioritized ROI-focused backlog planning, enterprise scaling simulations with realistic budgets, synthesis of the complete red thread project, skills certification via quiz and peer review, career-boosting data-driven perspectives.
Evaluation method
- Final multiple-choice quiz to validate A/B Testing UX knowledge
- Continuous evaluation through daily practical exercises
- Presentation of the red thread project on conversion optimization
Learning method
- Lectures led by an expert UX optimization trainer
- Practical exercises on authentic company cases
- Progressive red thread project on A/B Testing UX
- Detailed course materials provided to participants
Methods, materials and delivery
The Training A/B Testing UX - Optimize web conversions 2026 program is delivered onsite or remote (blended-learning, e-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training A/B Testing UX - Optimize web conversions 2026 program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Training A/B Testing UX - Optimize web conversions 2026 program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Learni programs are available inter-company and intra-company, onsite or remote. Enrollments are possible up to 48 business hours before the program starts. Our programs are eligible for corporate funding paths. Contact us to discuss your training project and funding options.
Verified reviews
What our learners
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
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