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Training A/B Testing UX - Maximise conversions and engagement

Ref: PPM989
10 people max.
From $2,940 HT / per person
Pay in 3 installments · On-site on request · +$540 with certification exam
2 days
Remote

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Learning objectives

  • Master advanced A/B Testing UX strategies for professional performance
  • Design data-driven multivariate experiences in a business setting
  • Analyze statistical data to optimize validated user interfaces
  • Implement A/B Testing tools (Optimizely, VWO, Google Optimize)
  • Develop precise hypotheses boosting UX KPIs and conversions
  • Evaluate the business impact of tests for increased competitiveness
  • Deploy continuous optimization pipelines in a professional context

The Learni story

Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.

Don't let this gap widen

Why this program matters

  • Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.

  • Organizations that don't train their talents on key topics see their competitiveness drop.

  • Every quarter without training is a gap widening with competitors who invest.

  • The cost of inaction quickly exceeds that of well-targeted training.

Allan BUSI
Allan BUSI

Learni trainer · AI expert

73%productivity gap
×3cost of inaction

Program

Module 1A/B Testing UX Strategy: Plan data-driven experiences (hypotheses, segmentation, tools)

Deep diagnosis of user journeys via Google Analytics, Hotjar and session recordings to identify growth levers, formulation of solid hypotheses based on heatmaps and funnel analysis, fine audience segmentation for personalized tests, rapid prototyping of variants with Figma and Adobe XD, practical exercises on real e-commerce case, development of a complete test plan with measurable KPIs and statistical thresholds, immediate gain in actionable skills for your company.

Module 2A/B Testing UX Analysis: Interpret results and scale optimizations (statistics, advanced tools, deliverables)

Rigorous interpretation of test data with significance calculations via Optimizely and VWO, detection of false positives and management of experimental biases, iterative optimization of winners on critical business metrics like CLV and bounce rate, practical workshops on multivariate analysis with real company datasets, production of executive reports with data-backed recommendations, simulation of scaling for massive campaigns, consolidation of skills via deliverable ongoing project, ready to directly impact your professional results.

Evaluation method

  • Expert multiple-choice quiz to validate learning outcomes at the end of the training
  • Continuous analysis of practical tests by the trainer
  • Defense of a complete and actionable UX A/B Testing plan

Learning method

  • Sessions led by an active A/B Testing UX expert
  • Hands-on exercises on authentic business cases
  • Progressive ongoing UX optimization project
  • Detailed pedagogical support and exclusive resources

Methods, materials and delivery

The Training A/B Testing UX - Maximise conversions and engagement program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training A/B Testing UX - Maximise conversions and engagement program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training A/B Testing UX - Maximise conversions and engagement program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.

Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

FAQ

Frequently asked questions

How much does the Training A/B Testing UX - Maximise conversions and engagement training cost?+
The individual price is $2,940 (USD). A detailed quote is sent within one business day.
How long is the Training A/B Testing UX - Maximise conversions and engagement training?+
The training lasts 2 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Advanced experience in UX/UI, mastery of analytics tools (Google Analytics, Hotjar), basics in statistics (p-value, confidence intervals)
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote

This training across cities

Available on-site and remotely. Pick your city to see the local training center.

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