Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Learning objectives
- Master advanced segments and custom audiences in Google Analytics for professional analysis
- Configure complex events, conversions, and goals in a certifying training course
- Develop multi-channel reporting and e-commerce skills to optimize your business
- Integrate Google Analytics with Tag Manager for expert-level tracking
- Analyze advanced data and KPIs for strategic web analytics decisions
- Prepare for Google Analytics certification with enduring professional skills
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Why this program matters
Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.
Organizations that don't train their talents on key topics see their competitiveness drop.
Every quarter without training is a gap widening with competitors who invest.
The cost of inaction quickly exceeds that of well-targeted training.
Program
Module 1Advanced Google Analytics Configuration: segments, events, and goals (practical exercises, real data)
Discover advanced segments to precisely filter audiences, configure custom events via the Google Analytics interface and Tag Manager, define complex conversion goals tailored to your business. Participate in practical exercises on real accounts, analyze live data flows, test immediate implementations with expert trainer feedback. Create your first segmented reports, integrate dynamic variables, and export ready-to-deploy configurations, all in 7 interactive hours for rapid and certifying skill advancement.
Module 2Google Analytics Analysis and Optimization: multi-channel reports, dashboards (deliverables: custom KPIs, case study)
Dive into advanced multi-channel reports, attribution models, and e-commerce analyses with Google Analytics, explore BigQuery integrations for powerful SQL queries. Conduct concrete company case studies, build custom dashboards via Data Studio, optimize web KPIs for actionable insights. Work on real marketing campaign scenarios, measure the impact of tracked events, generate strategic recommendations with integrated tools. End with an advanced troubleshooting session and a complete deliverable: analysis report ready for your team, consolidating 7 hours of intensive professional web analytics practice.
Evaluation method
- Interactive multiple-choice quiz on advanced segments and configurations
- Practical case study: analysis of a real e-commerce website
- Qualiopi-certified attestation validating Google Analytics competencies
Learning method
- Pedagogy blending theory and 70% hands-on practice on live Google Analytics
- Individualized exercises with dedicated sandbox accounts
- Case studies from French companies for professional context
- Video tutorials and post-training resources to reinforce skills
Methods, materials and delivery
The Training Google Analytics - Mastering Advanced Data Analysis program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training Google Analytics - Mastering Advanced Data Analysis program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Training Google Analytics - Mastering Advanced Data Analysis program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
Suggestions
You might
like these too.
Data AnalysisIndustry-certifiedTraining Looker - Create Your First BI Dashboards in 1 Day
$1,155Net of tax
Machine Learning & MLOpsIndustry-certifiedTraining MLflow Advanced - Master MLOps in Production
$4,620Net of tax
ManagementIndustry-certifiedTraining Expo - Maximize the commercial impact of your exhibitions
$2,310Net of tax
Data AnalysisIndustry-certifiedTraining Looker Intermediate - Create Advanced BI Dashboards
$2,310Net of tax
Data Analysis
More programs in Data Analysis.
Data AnalysisIndustry-certifiedAdvanced Databricks Training - Optimize Your Big Data Pipelines
$4,620Net of tax
Data AnalysisIndustry-certifiedAdvanced Looker Training - Create Expert Dashboards and Predictive Analyses
$4,620Net of tax
Data AnalysisIndustry-certifiedAdvanced Looker Training - Create Ultra-Performing Dashboards
$5,775Net of tax
Data AnalysisIndustry-certifiedAdvanced Looker Training - Master LookML and Professional Dashboards
$1,155Net of tax
Data AnalysisIndustry-certifiedAdvanced Metabase Training - Pro Dashboards and Admin in 3 Days
$3,465Net of tax
Data AnalysisIndustry-certifiedAdvanced Metabase Training - Pro Data Dashboards in 4 Days
$4,620Net of tax
Web Development
More programs in Web Development.
Web DevelopmentIndustry-certifiedAPI Security Testing with the OWASP API Security Top 10
$2,310Net of tax
Web DevelopmentIndustry-certifiedAPNs Training - Expert Scaling iOS Push Notifications
$2,310Net of tax
Web DevelopmentIndustry-certifiedASP.NET Core : Maîtriser le Développement Web Moderne
$5,775Net of tax
Web DevelopmentIndustry-certifiedATDD : Maîtriser l’Acceptance Test Driven Development en équipes agiles
$3,465Net of tax
Web DevelopmentIndustry-certifiedAWS IoT Core : Maîtrisez la gestion intelligente des objets connectés
$3,465Net of tax
Web DevelopmentIndustry-certifiedAWS Security Hub : Maîtriser la sécurité cloud avec AWS
$2,310Net of tax
Digital Forensics
More programs in Digital Forensics.
Digital ForensicsIndustry-certifiedA/B Testing : Maîtriser l’Optimisation de vos Performances Digitales
$2,310Net of tax
Digital ForensicsIndustry-certifiedA/B Testing : Perfectionnez vos campagnes marketing et web
$3,465Net of tax
Digital ForensicsIndustry-certifiedAdvanced Traefik Training - Master Expert Cloud-Native Routing
$3,465Net of tax
Digital ForensicsIndustry-certifiedComplete Training: Introduction to the R Language for Data Analysis
$3,465Net of tax
Digital ForensicsIndustry-certifiedCréer des Dashboards Impactants pour l’Analyse de Données en Entreprise
$2,310Net of tax
Digital ForensicsIndustry-certifiedCréer des Dashboards Performants pour le Pilotage de l’Entreprise
$3,465Net of tax
Digital Marketing
More programs in Digital Marketing.
Digital MarketingIndustry-certifiedAdvanced Resend Training - Master Large-Scale Emails
$2,310Net of tax
Digital MarketingIndustry-certifiedBuyer Persona Training - Optimize Your Marketing Strategies
$5,880Net of tax
Digital MarketingIndustry-certifiedFormation A/B Testing - Maximiser conversions et ROI
$3,859Net of tax
Digital MarketingIndustry-certifiedFormation A/B Testing 2026 - Booster conversions et ROI
$5,880Net of tax
Digital MarketingIndustry-certifiedFormation ASO - Booster visibilité et téléchargements apps
$4,620Net of tax
Digital MarketingIndustry-certifiedFormation ASO - Maximiser les téléchargements d'apps mobiles
$4,620Net of tax
FAQ
Frequently asked questions
How much does the Training Google Analytics - Mastering Advanced Data Analysis training cost?+
The individual price is $2,310 (USD). A detailed quote is sent within one business day.
How long is the Training Google Analytics - Mastering Advanced Data Analysis training?+
The training lasts 2 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Basic knowledge of Google Analytics (visit tracking, standard reports), fundamentals of web analytics, and elementary HTML/JavaScript
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote
This training across cities
Available on-site and remotely. Pick your city to see the local training center.
Your professional training, anywhere
Let's build
your next
program.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.
Reply within 24h · Vetted experts · USD invoicing · W-9 available