Built for US teams
Payment by wire transferEnhanced confidentialityPerfect for companies with 50 to 500 employeesScheduling to fit any time zone

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Training Conversion Funnel - Boost Your Digital Sales

Ref: UFZ532
10 people max.
From $5,775 HT / per person
On-site on request · +$540 with certification exam
5 days
Onsite

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Equans
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Ubisoft
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Aptar
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Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
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Learning objectives

  • Master the audit and optimization of professional conversion funnels
  • Develop growth hacking strategies to maximize leads
  • Design high-performing customer journeys in inbound marketing
  • Implement advanced analysis and testing tools in a corporate environment
  • Optimize conversion rates using certified methodologies
  • Deploy measurable and scalable lead generation campaigns
A child walking to school with a backpack
Our social commitment

A school kit donated to a child for every training

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.

  • Backpack, notebooks and essential supplies
  • Distributed through our partner charities
  • Included, at no extra cost to you

The Learni story

Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.

Don't let this gap widen

Why this program matters

  • Companies that neglect funnel optimization lose up to 40% of qualified leads each month according to recent studies.

  • This shortfall translates into revenue drops of 15 to 25% in one year.

  • Marketers without these skills see their career progression slow against the competition.

  • Failing to master these methods exposes your company to lasting losses in market share.

  • Act now to secure your performance.

Allan BUSI
Allan BUSI

Learni trainer · AI expert

73%productivity gap
×3cost of inaction

Program

Module 1Theme: Funnel audit and data analysis (Google Analytics 4, Hotjar, comprehensive audits)

Participants conduct a complete audit of existing funnels using Google Analytics 4 and Hotjar. They identify friction points, analyze behavioral data and produce a quantified diagnosis. Real company cases allow direct application of the methods covered in the training. Deliverables include a detailed audit report and priority recommendations for the company.

Module 2Theme: Inbound funnel design and lead generation (HubSpot, automated workflows)

This day covers the design of high-performing inbound marketing funnels. Learners create automated workflows with HubSpot, define personas and optimize capture forms. Practical exercises on real leads help structure lead generation campaigns. Deliverables: complete funnel and operational lead scoring.

Module 3Theme: Growth hacking and A/B testing (VWO, Unbounce, rapid iterations)

Professionals learn growth hacking techniques applied to funnels. They set up A/B tests with VWO and Unbounce, analyze results and iterate rapidly. Real company cases illustrate how to multiply conversions. Deliverables: validated test plan and first measured optimizations.

Module 4Theme: Personalization and nurturing (CRM, advanced automation, email sequences)

This session deepens the personalization of customer journeys via CRM and automation. Participants build high-performing email sequences, segment audiences and measure the impact on conversions. Practice on real company data. Deliverables: automated sequences ready to deploy.

Module 5Theme: Performance management and scaling (dashboards, reporting, final action plan)

Learners finalize their project by creating performance dashboards and a scaling plan. They present their optimized funnels and receive expert feedback. Integration of inbound marketing and lead generation skills. Deliverables: complete final report and certified growth strategy.

Evaluation method

  • Daily quizzes on key concepts
  • Ongoing project evaluated each day
  • Final presentation of the optimized funnel

Learning method

  • Advanced audit and optimization methods
  • Practical growth and automation tools
  • Real business cases and actionable deliverables
  • 3-month post-training support

Methods, materials and delivery

The Training Conversion Funnel - Boost Your Digital Sales program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training Conversion Funnel - Boost Your Digital Sales program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training Conversion Funnel - Boost Your Digital Sales program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.

Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

FAQ

Frequently asked questions

How much does the Training Conversion Funnel - Boost Your Digital Sales training cost?+
The price is $5,775 (USD) per participant. A detailed quote is sent within one business day.
How long is the Training Conversion Funnel - Boost Your Digital Sales training?+
The training lasts 5 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Confirmed experience in digital marketing, mastery of Google Analytics and CRM, practice in lead generation campaigns.
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote

This training across cities

Available on-site and remotely. Pick your city to see the local training center.

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