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Training CrackMapExec - Optimizing Your Web Analytics

Ref: HRP627
10 people max.
From $5,775 HT / per person
On-site on request · +$540 with certification exam
5 days
Remote

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Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft
Aptar
ArcelorMittal
Equans
EDF
Ubisoft
Microsoft

Learning objectives

  • Master CrackMapExec in a professional context of certified training
  • Develop advanced skills in flow analysis for the enterprise
  • Design high-performance measurement strategies with integrated tools
  • Optimize web KPIs through structured and certifying methods
  • Implement analysis processes tailored to business needs
  • Configure tracking environments for measurable results
A child walking to school with a backpack
Our social commitment

A school kit donated to a child for every training

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.

  • Backpack, notebooks and essential supplies
  • Distributed through our partner charities
  • Included, at no extra cost to you

The Learni story

Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.

Don't let this gap widen

Why this program matters

  • Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.

  • Organizations that don't train their talents on key topics see their competitiveness drop.

  • Every quarter without training is a gap widening with competitors who invest.

  • The cost of inaction quickly exceeds that of well-targeted training.

Allan BUSI
Allan BUSI

Learni trainer · AI expert

73%productivity gap
×3cost of inaction

Program

Module 1Theme: Discovering CrackMapExec for Web Analysis (Google Analytics, data imports, initial dashboards)

Participants explore the fundamentals of CrackMapExec applied to digital measurement. They perform data imports from Google Analytics, create simple dashboards, and identify key initial KPIs. Practical exercises based on real business cases help understand essential flows and metrics. Deliverables: first personalized dashboard and initial analysis report.

Module 2Theme: Integrating CrackMapExec with Tag Manager (advanced rules, triggers, custom variables)

This day focuses on seamless integration of CrackMapExec via Tag Manager. Learners configure complex triggers, manage dynamic variables, and synchronize data with Web Analytics tools. Concrete cases of multi-channel tracking optimization are addressed. Deliverables: operational Tag Manager configuration and flow audit.

Module 3Theme: In-depth Analysis with CrackMapExec of Web KPIs (segments, funnels, attribution)

Focus on advanced exploitation of CrackMapExec for calculating and interpreting KPIs. Participants build complex segments, model conversion funnels, and analyze attribution models. Exercises on real company data reinforce practice. Deliverables: complete KPI analysis report with recommendations.

Module 4Theme: Automation and Reporting via CrackMapExec (scripts, exports, visualization)

Learners automate reporting processes with CrackMapExec. They create export scripts, connect data to visualization tools, and generate dynamic reports. Professional use cases help standardize deliverables for the enterprise. Deliverables: automated scripts and ready-to-use reporting dashboard.

Module 5Theme: Final Optimization and CrackMapExec Certification (audits, recommendations, presentation)

Synthesis day with comprehensive audits of CrackMapExec configurations. Participants present their projects, receive feedback, and finalize strategic recommendations for their company. Practical application of skills acquired throughout the training. Deliverables: final audit and certifying optimization plan.

Evaluation method

  • Daily quizzes on key concepts
  • Graded practical exercises each day
  • Final project on configuration and reporting

Learning method

  • Practical workshops 70% of the time
  • Real business cases
  • Personalized feedback
  • Accessible resources and replays

Methods, materials and delivery

The Training CrackMapExec - Optimizing Your Web Analytics program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training CrackMapExec - Optimizing Your Web Analytics program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training CrackMapExec - Optimizing Your Web Analytics program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.

Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

FAQ

Frequently asked questions

How much does the Training CrackMapExec - Optimizing Your Web Analytics training cost?+
The individual price is $5,775 (USD). The team / on-site group package is shown on the course page. A detailed quote is sent within one business day.
How long is the Training CrackMapExec - Optimizing Your Web Analytics training?+
The training lasts 5 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Basic knowledge of Google Analytics and web data manipulation, regular practice with KPI dashboards.
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote

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