Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
1 seat held for the next session
Request a call back and an advisor reaches you within 24 business hours, Monday to Saturday.

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Companies that neglect mastering CRM lose an average of 20% of their customers each year due to lack of structured follow-up.
This disorganization generates revenue losses estimated at several thousand euros per month.
Employees without CRM skills see their employability decline against competitors who master HubSpot and Salesforce.
Not taking this training exposes your team to lasting competitive lag and degraded customer relationships.
Participants discover the key concepts of CRM and explore the HubSpot and Salesforce interfaces. Practical exercises allow creating an account, importing contacts, and configuring simple pipelines. Concrete business cases illustrate immediate benefits. The deliverable is a first operational CRM space ready for use.
This day focuses on structuring customer data and creating high-performing pipelines in CRM tools. Learners perform lead qualification exercises and opportunity tracking. Real business scenarios serve as support. The deliverable is a complete pipeline with basic automation rules.
Participants learn to design and launch email campaigns directly from their CRM. They segment audiences, write newsletters, and analyze performance. A/B tests are conducted on concrete cases. The deliverable is an email campaign ready for deployment with integrated reporting.
The final day focuses on data analysis and continuous optimization of CRM processes. Learners create dashboards and identify areas for improvement. Practical exercises allow measuring ROI. The final deliverable is a complete report with strategic recommendations for the company.
The Training CRM - Mastering Customer Relationship Management program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
For the smooth delivery of the Training CRM - Mastering Customer Relationship Management program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Assessment of skills acquired during the Training CRM - Mastering Customer Relationship Management program is performed through:
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
Sales & negotiationIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Email marketing & CRMIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Automation & workflowsIndustry-certified
Automation & workflowsIndustry-certified
Automation & workflowsIndustry-certified
Automation & workflowsIndustry-certified
Automation & workflowsIndustry-certified
Automation & workflowsIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.