Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
Trusted by — schools, companies and industrial groups
25,806 programs · 25 countries
Every program built with a dedicated engineer
Companies: Aptar, ArcelorMittal, Equans, EDF, Ubisoft and Microsoft.
Participants discover the Google Ads interface dedicated to YouTube, create their first account and set up complete campaigns. They define target audiences, adjust daily budgets and learn billing best practices. Practical exercises on real business cases enable them to master advanced settings and delivery options.
This day deepens targeting strategies with remarketing lists and affinity segments. Learners build custom audiences, integrate CRM data and test combinations of keywords and interests. Real-time simulations help optimize the relevance of video ads.
Professionals design high-performing video ads by exploring TrueView, bumper and discovery formats. They write compelling scripts, integrate effective calls to action and use simple editing tools. Practical workshops on business briefs enable them to produce deliverables ready for broadcast.
The final day focuses on performance analysis through Google Ads reports and YouTube Analytics. Participants identify levers for improvement, adjust bids and deploy scaling strategies. They build custom dashboards and define an action plan for their company.
The Training YouTube Ads - Mastering Targeted Video Advertising program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training YouTube Ads - Mastering Targeted Video Advertising program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Skills assessment methods
Assessment of skills acquired during the Training YouTube Ads - Mastering Targeted Video Advertising program is performed through:
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

A school kit donated to a child for every training booked
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certified
Digital marketing & strategyIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
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