Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
1 seat held for the next session
30:00Held for another
Request a call back and an advisor reaches you within 24 business hours, Monday to Saturday.
Trusted by — schools, companies and industrial groups
Every program built with a dedicated engineer
Learning objectives
- Master the new AI features of Google Ads 2026 for professional campaigns
- Optimise Performance Max with automated bidding and advanced signals
- Develop multichannel strategies integrating YouTube and Discover
- Analyse and scale performance with Google Analytics 4 and BigQuery
- Implement certified automations for scalable businesses
- Design advanced A/B tests to boost ROI in production
- Deploy GDPR-compliant campaigns with server-side tracking
Our social commitment
A school kit donated to a child for every training
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
- Backpack, notebooks and essential supplies
- Distributed through our partner charities
- Included, at no extra cost to you
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Why this program matters
Without mastering the 2026 Google Ads updates, your campaigns lose an average of 45% of budget on unqualified clicks due to obsolete bidding.
Non-optimized companies see their ROAS drop by 30% against AI-automated competition, with 2,5 millions d'euros wasted annually on ineffective SEA according to Statista.
Experts without 2026 skills risk being edged out by 68% of recruiters who prioritize certified PMax profiles.
Every quarter without training widens a fatal competitive gap, tripling missed opportunities for your customer acquisitions.
Program
Module 1Google Ads: AI strategies and Performance Max 2026 (automated tools, bidding, optimised deliverables)
Dive into the AI evolutions of Google Ads 2026 by configuring advanced Performance Max campaigns, test intelligent bidding on real business cases, integrate custom audience signals via Google AI, perform audits of existing accounts with custom scripts, produce a concrete optimisation plan including dynamic assets and AI extensions, while measuring the immediate impact on ROAS through interactive remote practical exercises.
Module 2Google Ads: multichannel scaling and advanced analytics (YouTube, Discover, GA4, automations)
Scale up with cross-device campaigns integrating YouTube and Discover, deploy automations via Google Ads Scripts and API for professional management, analyse data in depth with GA4 and BigQuery on real datasets, optimise server-side conversions for GDPR compliance, conduct scalable A/B tests on remarketing audiences, generate certified reports and a custom dashboard ready for your business, with code review by the expert trainer.
Evaluation method
- Multiple-choice quiz to validate learning at the end of the training
- Continuous evaluation through practical exercises
- Presentation of the continuous project to the trainer
Learning method
- Sessions led by an active expert trainer
- Practical exercises on real business cases
- Progressive continuous project throughout the training
- Complete course materials provided to each participant
Methods, materials and delivery
The Training Google Ads - Maximise the ROI in 2026 program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training Google Ads - Maximise the ROI in 2026 program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Training Google Ads - Maximise the ROI in 2026 program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
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FAQ
Frequently asked questions
How much does the Training Google Ads - Maximise the ROI in 2026 training cost?+
The price is $2,940 (USD) per participant. A detailed quote is sent within one business day.
How long is the Training Google Ads - Maximise the ROI in 2026 training?+
The training lasts 2 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Advanced experience in managing Google Ads accounts, mastery of Search, Shopping, and Display campaigns
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote
This training across cities
Available on-site and remotely. Pick your city to see the local training center.
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