Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
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Dive into in-depth analysis of your existing feeds via Google Merchant Center, set up automated rules to correct common errors like duplicates or inconsistent prices, test custom attributes to boost product visibility, perform practical exercises on a real e-commerce feed with immediate validation, produce an optimised feed ready for production and measure the impact on approval rate.
Create ultra-segmented ad groups by product categories and audiences, implement advanced bidding strategies like Performance Max and CSA to maximise ROAS, analyse concrete cases from leading e-commerce companies, perform real-time bidding simulations on Google Ads, optimise budgets with predictive forecasts, and deploy a first test campaign with live monitoring for immediate results.
Build dynamic remarketing audiences based on product views and abandoned carts, integrate uploaded customer lists for ultra-targeted RLSA campaigns, test lookalike segments to expand reach without quality loss, apply these techniques to a concrete e-commerce scenario with GA4 tagging, measure conversion uplift via A/B tests, and generate a scalable remarketing plan for your business.
Leverage advanced Google Ads and GA4 reports to dissect key metrics like ROAS, CTR and conversion rates per product, set up custom dashboards for real-time tracking, analyse budget leaks via data-driven attribution, conduct deep audits on real campaigns with actionable recommendations, identify growth levers and produce a quantified optimisation report to boost business performance.
Develop custom scripts to automate bid adjustments and disapproval of defective products, integrate Google Shopping with ERPs via API for real-time feeds, test automations on complex business cases, implement custom alerts for performance anomalies, deploy a complete workflow with monitoring, and finalise with a deliverable ongoing project, ready to scale your professional skills.
The Training Google Shopping - Maximise Your E-commerce Sales program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training Google Shopping - Maximise Your E-commerce Sales program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Skills assessment methods
Assessment of skills acquired during the Training Google Shopping - Maximise Your E-commerce Sales program is performed through:
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

A school kit donated to a child for every training booked
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.
E-commerceIndustry-certified
E-commerceIndustry-certified
Backend & APIsIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certified
Sales & negotiationIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
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