Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Learning objectives
- Master the fundamentals of the 2026 conversion funnel for professional strategies
- Develop certifying skills in customer journey mapping
- Design an optimized funnel adapted to 2026 business trends
- Implement analysis tools to measure conversion performance
- Optimize each funnel stage to maximize sales and qualified leads
- Deploy A/B tests and automations for effective implementation in the company
The Learni story
Founded by passionate learning and innovation experts, Learni's mission is to make professional training accessible to everyone, anywhere in the world. Our team operates in major hubs — London, New York, Boston — and internationally, to support talents and organizations in upskilling.
Don't let this gap widen
Why this program matters
Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.
Organizations that don't train their talents on key topics see their competitiveness drop.
Every quarter without training is a gap widening with competitors who invest.
The cost of inaction quickly exceeds that of well-targeted training.
Program
Module 12026 Conversion Funnel Fundamentals: Mapping and Trends (Google Analytics, Figma)
Discover the evolutions of the 2026 conversion funnel with a focus on AI and omnichannel approaches. Map your current customer journey through practical Figma workshops, analyze recent industry statistics, identify common lead leaks in companies, and produce a first version of your personalized funnel with trainer feedback for a solid foundation from day one.
Module 2Upper Funnel Stages of 2026 Conversion Funnel: Awareness and Consideration (HubSpot, Hotjar)
Dive into the awareness and consideration phases of the 2026 funnel. Set up heatmaps with Hotjar to visualize user behavior, create engaging SEO-optimized content through HubSpot exercises, test realistic customer personas from business cases, develop compelling landing pages, and measure immediate impact on engagement rates to convert visitors into qualified prospects.
Module 3Lower Funnel Stages of 2026 Conversion Funnel: Decision and Loyalty (Google Optimize, Klaviyo)
Master the decision and loyalty phases adapted for 2026. Implement A/B tests with Google Optimize on real product pages, segment emails via Klaviyo for personalized follow-ups, analyze abandoned carts from live data, optimize upsells and cross-sells, and create an automated nurturing plan to boost recurring sales in your business.
Module 4Tools and Analytics for 2026 Conversion Funnel: Key Metrics (Mixpanel, Amplitude)
Explore advanced tools for tracking the 2026 funnel such as Mixpanel and Amplitude. Set up custom dashboards to monitor ROAS and LTV metrics, conduct full audits of your existing funnel, identify bottlenecks using user cohorts, apply precise calculation formulas to real cases, and generate actionable reports ready for team meetings.
Module 5Optimization and Deployment of 2026 Conversion Funnel: Red Thread Project (Zapier, GA4)
Finalize your 2026 funnel through a complete red thread project. Integrate Zapier automations for seamless execution, deploy improvements based on insights from previous days, measure potential gains with real-time GA4 tracking, present your optimized strategy to the group with code review, and leave with a certified action plan and reusable templates to scale your sales immediately.
Evaluation method
- Multiple-choice quiz to validate learning outcomes at the end of the training
- Continuous assessment through practical exercises
- Presentation of the red thread project to the trainer
Learning method
- Lessons delivered by a practicing expert trainer
- Practical exercises based on real business cases
- Progressive red thread project throughout the training
- Complete course materials provided to each participant
Methods, materials and delivery
The Training Conversion Funnel 2026 - Boost Your Online Sales program is delivered onsite or remote (blended-learning, e-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training Conversion Funnel 2026 - Boost Your Online Sales program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Training Conversion Funnel 2026 - Boost Your Online Sales program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Learni programs are available inter-company and intra-company, onsite or remote. Enrollments are possible up to 48 business hours before the program starts. Our programs are eligible for corporate funding paths. Contact us to discuss your training project and funding options.
Verified reviews
What our learners
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
★★★★★
« cool, j'ai appris des trucs »
★★★★★
« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »
★★★★★
« la formation dev etait intense mais grave bien. merci Anthony Khelil »
★★★★★
« 😊👍 »
★★★★★
« bien 👍 »
★★★★★
« Allan Busi t'es au top, continue comme ça. formation géniale »
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
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