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Training A/B Testing 2026 - Boost conversions and ROI

Ref: NGK231
10 people max.
5600€ HT / per person
−15% from 2 people−30% from 3 people−50% from 5 people
Pay in 3 installments · +$170/day onsite · +$500 with certification exam
4 journées
distanciel

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Learning objectives

  • Master 2026 A/B testing protocols for certified business results
  • Develop data-driven hypotheses using AI to enhance professional competencies
  • Design scalable multivariate and server-side experiments
  • Analyze advanced data with tools like Optimizely and VWO
  • Optimize conversion funnels for maximum ROI in certified training
  • Implement automated tests in teams for agile projects

The Learni story

Founded by passionate learning and innovation experts, Learni's mission is to make professional training accessible to everyone, anywhere in the world. Our team operates in major hubs — London, New York, Boston — and internationally, to support talents and organizations in upskilling.

Don't let this gap widen

Why this program matters

  • Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.

  • Organizations that don't train their talents on key topics see their competitiveness drop.

  • Every quarter without training is a gap widening with competitors who invest.

  • The cost of inaction quickly exceeds that of well-targeted training.

Fouzi Benzidane
Fouzi Benzidane

Learni Trainer · Expert

73%productivity gap
×3cost of inaction

Program

Module 12026 A/B Testing Strategies: Hypotheses and AI Planning (PIE frameworks, predictive tools)

Immersion in 2026 trends with hypothesis prioritization via PIE and ICE frameworks enhanced by AI, analysis of historical data from Google Analytics 4 and BigQuery to detect hidden opportunities, practical workshops on formulating testable hypotheses on real e-commerce cases, creation of a prioritized test roadmap with tools like AB Tasty and VWO, deliverable of a personalized strategic plan to boost professional performance right upon completion.

Module 22026 A/B Testing Implementation: Server-side and Multivariate (Optimizely, GTM server-side)

Advanced configuration of server-side tests to bypass declining third-party cookies, hands-on with Optimizely and Google Optimize alternatives with custom GTM tagging, exercises on implementing multivariate variants on complex funnels, simulation of synthetic traffic to validate setups, development of custom JavaScript code for dynamic personalization, production of a live test ready to deploy with Bayesian confidence metrics for reliable business results.

Module 3Advanced 2026 A/B Testing Analysis: Bayesian Stats and Segmentation (Amplitude, Mixpanel)

Deciphering results with Bayesian methods for quick decisions without outdated p-value thresholds, fine segmentation via Amplitude and Mixpanel on user cohorts, workshops on analyzing false positives and sample size calculation with Python simulators, concrete cases on 20-50% conversion lifts observed in production, identification of biases like novelty effect, development of executive reports with interactive visualizations to convince stakeholders and maximize business impact.

Module 42026 A/B Testing Optimization: Automation and Scaling (Bayesian bandits, CI/CD tests)

Mastery of Bayesian bandits for real-time adaptive traffic allocation, integration into CI/CD pipelines with Jenkins and GitHub Actions for continuous testing, exercises on scaling to millions of visitors, 2026 case studies on generative AI for variants, code review and peer-review in group, finalization of the red thread project with predictive monitoring dashboard, post-training action plan for a permanent testing culture in certified business.

Evaluation method

  • Expert quiz on 2026 A/B testing protocols and advanced statistics
  • Critical analysis of a real test with structured report
  • Defense of the red thread multivariate project in front of peers and trainer

Learning method

  • Live sessions by active expert growth hacking trainer
  • Hands-on exercises on professional tools and real company datasets
  • Red thread A/B testing 2026 project from brief to deployment
  • Complete resources: templates, scripts, 1-year platform access

Methods, materials and delivery

The Training A/B Testing 2026 - Boost conversions and ROI program is delivered onsite or remote (blended-learning, e-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.

The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.

Equipment required

For the smooth delivery of the Training A/B Testing 2026 - Boost conversions and ROI program, the following equipment is required:

  • Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
  • Training environments installed on workstations or accessible online
  • Course materials, hands-on exercises and complementary resources
  • Post-training access to materials and educational resources

For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.

* contact us for remote delivery feasibility** ratio varies depending on the program

Skills assessment methods

Assessment of skills acquired during the Training A/B Testing 2026 - Boost conversions and ROI program is performed through:

  • During training: case studies, hands-on labs and professional scenarios
  • End of training: self-assessment questionnaire and skills evaluation by the trainer
  • After training: completion certificate detailing acquired skills

Program accessibility

Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.

Enrollment terms and lead times

Learni programs are available inter-company and intra-company, onsite or remote. Enrollments are possible up to 48 business hours before the program starts. Our programs are eligible for corporate funding paths. Contact us to discuss your training project and funding options.

Verified reviews

What our learners

4.9 · +100 verified reviews
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
★★★★★

« cool, j'ai appris des trucs »

TomFormation AWS — Cloud Practitioner
★★★★★

« j'etais perdu au debut mais Ramy Saharaoui m'a pas laché, il a pris le temps. merci vraiment »

Eva CarpentierFormation LLM en Entreprise — Claude, ChatGPT, Mistral
★★★★★

« la formation dev etait intense mais grave bien. merci Anthony Khelil »

NolanDWWM - Développeur Web et Web Mobile
★★★★★

« 😊👍 »

AmbreDWWM - Développement Web & Mobile React
★★★★★

« bien 👍 »

Léo BlanchardFormation AWS — DevOps Engineer Professional
★★★★★

« Allan Busi t'es au top, continue comme ça. formation géniale »

MargotFormation Claude & ChatGPT — Comparatif et Cas d'Usage
Read all reviews
Our method

Training quality, guaranteed at every step

Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.

Step 1

Rigorous trainer selection

Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.

  • Triple validation: technical, pedagogical, sectoral.
  • Minimum rating 4.8/5 over the last 12 sessions.
Step 2

You meet the trainer beforehand

30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.

  • Live briefing on goals and team context.
  • Veto right — we swap the trainer for free if needed.
Step 3

Content tailored to your context

No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.

  • Hands-on cases drawn from your stack and projects.
  • Program co-written then validated by your team.
Step 4

Continuous quality follow-up

Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.

  • NPS, knowledge quizzes and skills self-assessment.
  • Satisfaction guarantee: fully satisfied or free rework.

A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

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