Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
1 seat held for the next session
Request a call back and an advisor reaches you within 24 business hours, Monday to Saturday.

To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Without advanced Google Ads skills, companies waste 35% of their budget on unqualified clicks, according to Google 2024 studies.
Poorly structured campaigns deliver an average ROI 150% below competitors, causing annual losses of 50 000€ on a 10 000€ monthly budget.
68% of advertisers report failures due to faulty remarketing or suboptimal bidding, stalling growth and risking market share loss.
Every quarter without advanced optimization widens the gap with leaders who scale 3x faster, jeopardizing your career and business positioning.
In-depth analysis of existing accounts to identify inefficiencies, hands-on use of Google Ads Editor to restructure large-scale campaigns, practical exercises on advanced audience and device segmentation, creation of intelligent structures tailored to the business, simulation of real scenarios with immediate Quality Score optimization, production of a personalized optimization plan with expert trainer review.
Exploration of Smart Bidding algorithms such as Target ROAS and Maximize Conversions, manual configuration of advanced bidding with automated rules, development of JavaScript scripts for dynamic adjustments, hands-on workshops on real business datasets, integration with Google Sheets for real-time reporting, live testing on demo accounts, development of scalable automation strategies that reduce costs by an average of 20%.
Deployment of RLSA campaigns to boost remarketed searches, creation of similar audiences and Customer Match from CRM data, fine segmentation by behaviors and purchase intent, exercises on cross-device and cross-channel integration, optimization of dynamic creatives for e-commerce, real business cases with ROI multiplied by 3, production of complete setups ready for production deployment with precise tracking.
Configuration of advanced Attribution Models for a 360° view of conversions, setup of multivariate A/B tests on ads and landing pages, personalized dashboards in Looker Studio for real-time monitoring, analysis of key metrics such as CTR, CPA, and Lifetime Value, secure budget scaling with alert thresholds, ongoing project on your real campaign with actionable recommendations, certification of acquired skills for professional CV.
The Training Google Ads - Maximizing the ROI of Paid Campaigns program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
For the smooth delivery of the Training Google Ads - Maximizing the ROI of Paid Campaigns program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Assessment of skills acquired during the Training Google Ads - Maximizing the ROI of Paid Campaigns program is performed through:
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.