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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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The Hotjar 2026 Training - Advanced UX Analysis Optimization training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Hotjar 2026 Training - Advanced UX Analysis Optimization training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Hotjar 2026 Training - Advanced UX Analysis Optimization training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Expert installation of Hotjar 2026 via Google Tag Manager and custom scripts, configuration of advanced variables for multisites, real-time tracking tests on real business cases, integration with Google Analytics 4 and CRM tools like HubSpot, practical exercises to deploy infinite heatmaps and incoming feedback, production of an initial custom dashboard with automated alerts, immediate valorization of professional UX optimization skills.
In-depth exploration of session recordings with slow-motion and rage clicks via Hotjar 2026 AI, advanced segmentation of heatmaps by device and behavior, analysis of conversion funnels to identify critical drop-offs, exercises on real e-shop datasets, creation of before/after optimization comparative reports, practical implementation of contextual A/B surveys, generation of actionable insights to boost conversion rates, rapid skill development for concrete business impacts in the enterprise.
Design of custom Hotjar 2026 dashboards with predictive AI widgets, report automations via Zapier and webhooks, UX optimization based on cross-behavioral trends, practical cases on site redesigns to reduce bounce rate by 30%, advanced exports to BI tools like Tableau, review of ongoing projects with expert trainer, post-training action plan for measurable ROI, acquisition of certifiable skills ready for immediate professional challenges.
Target audience
UX designers, web marketers, growth hackers seeking to advance their analytical skills in a corporate setting
Prerequisites
Mastery of basic Hotjar, Google Analytics, and basic JavaScript knowledge for advanced tagging
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