Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Describe your need, get a tailored program and a pre-filled quote in 3 min. A 100% free call with an advisor.
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25,808 programs · 25 countries
Every program built with a dedicated engineer
Companies: Aptar, ArcelorMittal, Equans, EDF, Ubisoft and Microsoft.
Complete discovery of Google Merchant Center, creation of a secure professional account, initial setup of product feeds using Google Sheets and XML tools, practical exercises on your own product data, live validation of common errors, first diagnostics for quick and compliant launch, immediate value to test your listings risk-free.
Deep dive into product feed structuring, enriching attributes like GTIN, MPN, dynamic pricing, hands-on with tools like Data Feed Watch for automation, practical workshops on real e-commerce cases, compliance tests with Google simulator, production of your first optimized feed ready to submit, huge time savings on daily data preparation.
Building your first smart Shopping campaigns, defining budgets and automated bidding strategies, product category segmentation via Google Ads, live simulations on real interfaces, exercises on various SME scenarios, initial monitoring of impressions and clicks, deliverable: active campaign with personalized reports to measure impact from day 3.
Advanced techniques to boost Quality Score, adding promotional and local extensions, managing negative keywords for precise targeting, practical audits with Google Performance Planner, real cases of companies that doubled their ROI, real-time adjustments on your project thread campaign, production of a quantified optimization plan for sustainable results in production.
Mastering Analytics 4 and Looker Studio dashboards to track Shopping conversions, decoding ROAS, CAC, multi-channel attribution metrics, workshops on scaling winning budgets, troubleshooting common disapprovals, finalization of your professional project with a complete report, post-training maintenance strategy for continuous e-commerce sales growth.
The Training Google Shopping - Boost Your E-commerce Sales program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training Google Shopping - Boost Your E-commerce Sales program, the following equipment is required:
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
Skills assessment methods
Assessment of skills acquired during the Training Google Shopping - Boost Your E-commerce Sales program is performed through:
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.

A school kit donated to a child for every training booked
To fight inequalities in access to education, Learni donates a complete school kit to a child in need for every training booked. You build your skills, a child heads back to school.
30 minutes with a learning advisor. No commitment. No sales pitch dressed up as a demo.
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
E-commerceIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Online advertising & SEAIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Social mediaIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certified
Backend & APIsIndustry-certifiedAvailable on-site and remotely. Pick your city to see the local training center.
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