Rigorous trainer selection
Each trainer is validated on three criteria: hands-on field expertise, proven pedagogy and alignment with your industry.
- Triple validation: technical, pedagogical, sectoral.
- Minimum rating 4.8/5 over the last 12 sessions.
Learning objectives
- Master advanced ASO techniques to optimize professional apps
- Develop targeted keyword strategies to boost store rankings
- Design visuals and metadata that convert to downloads
- Implement A/B testing and analytics to monitor ASO performance
- Optimize localization and ratings for enterprise organic growth
- Deploy measurable certified ASO plans in a business context
The Learni story
Founded by engineers and learning experts, Learni's mission is to make high-impact tech training accessible to teams everywhere. We work remotely with organizations across the US and Canada, in your time zone, to help teams upskill fast.
Don't let this gap widen
Why this program matters
Without this upskilling, your team accumulates a technological gap that translates directly into productivity loss.
Organizations that don't train their talents on key topics see their competitiveness drop.
Every quarter without training is a gap widening with competitors who invest.
The cost of inaction quickly exceeds that of well-targeted training.
Program
Module 1ASO Fundamentals: Analyze Stores and Competitors (App Store, Google Play, Sensor Tower Tools)
Dive into the ASO ecosystem with in-depth analysis of App Store and Google Play algorithms, use Sensor Tower and App Annie to dissect competitors' rankings, identify keyword opportunities via advanced semantic search, conduct complete audits of your existing apps, produce a strategic report with quantified benchmarks, practical exercises on real business cases to anchor professional skills from the first day.
Module 2ASO Keywords: Research and Metadata Optimization (Mobile Action, SplitMetrics Tools)
Master ASO keyword research with Mobile Action and AppTweak, segment high-volume low-competition terms for your niches, optimize titles, subtitles, and short descriptions to maximize CTR, integrate multilingual local tags, test variations via ranking simulations, apply to your red thread project with trainer feedback, generate submission-ready metadata boosting organic visibility in the enterprise.
Module 3ASO Visuals and Conversion: Icons, Screenshots, A/B Testing (Preview My App, StoreMockups)
Design captivating ASO screenshots and videos with Preview My App and StoreMockups, apply UX principles to boost conversion rates up to 30%, launch A/B tests via SplitMetrics on graphic elements, analyze user click heatmaps, iterate designs based on real data, integrate persuasive badges and captions, produce optimized assets for your red thread app, transforming visits into massive installs for professional projects.
Module 4ASO Analytics and Continuous Strategy: Monitoring, Ratings (Firebase, Adjust, Annual Action Plan)
Deploy advanced ASO tracking with Firebase Analytics and Adjust to measure impressions, conversions, and churn, optimize ratings via incentivized review strategies, set up real-time ranking alerts, build a 12-month ASO roadmap with enterprise KPIs, simulate organic growth scenarios, finalize red thread project with tested deployment, leave with certified skills to sustainably scale downloads.
Evaluation method
- Technical MCQ on ASO algorithms and tools
- Practical case analysis with real app audit
- Presentation of personalized ASO strategy
Learning method
- Live sessions by Qualiopi-certified ASO expert
- Hands-on exercises on real business apps
- End-to-end ASO red thread project
- Lifetime digital resources and templates
Methods, materials and delivery
The Training ASO - Boost Visibility and App Downloads program is delivered onsite or remote (blended-learning, virtual classroom, remote presence). At Learni, an industry-certified training organization, every program is built to maximize skills acquisition regardless of the chosen format.
The trainer alternates between demonstrative, interrogative and active methods (through hands-on labs and/or scenarios). This pedagogical approach guarantees concrete learning that's immediately applicable at work.
Equipment required
For the smooth delivery of the Training ASO - Boost Visibility and App Downloads program, the following equipment is required:
- Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, projector or interactive touch screen (for remote sessions)
- Training environments installed on workstations or accessible online
- Course materials, hands-on exercises and complementary resources
- Post-training access to materials and educational resources
For intra-company training on a site outside Learni, the client commits to providing all required teaching materials (computers, internet, etc.) for the smooth delivery of the program in line with the prerequisites in the communicated program.
* contact us for remote delivery feasibility** ratio varies depending on the program
Skills assessment methods
Assessment of skills acquired during the Training ASO - Boost Visibility and App Downloads program is performed through:
- During training: case studies, hands-on labs and professional scenarios
- End of training: self-assessment questionnaire and skills evaluation by the trainer
- After training: completion certificate detailing acquired skills
Program accessibility
Learni is committed to making its programs accessible. All our programs are accessible to people with disabilities. Our teams are available to adapt the pedagogical methods to your specific needs. Please contact us for any adjustment request.
Enrollment terms and lead times
Registration is possible up to 48 business hours before the start of training. All our programs are built for corporate L&D budgets and delivered onsite or remotely.
Our method
Training quality, guaranteed at every step
Before, during, after: we frame the brief, introduce the trainer, tailor the content and measure impact. You stay in control from kickoff to wrap-up.
You meet the trainer beforehand
30-minute video call between you and the selected trainer to validate the fit, adjust content and clear any final doubts.
- Live briefing on goals and team context.
- Veto right — we swap the trainer for free if needed.
Content tailored to your context
No recycled slides. The syllabus is reworked from your real cases: tools, constraints, vocabulary, ongoing projects.
- Hands-on cases drawn from your stack and projects.
- Program co-written then validated by your team.
Continuous quality follow-up
Live evaluations, 30/90/180-day check-ins and a consolidation plan. If the impact misses the mark, we rework it.
- NPS, knowledge quizzes and skills self-assessment.
- Satisfaction guarantee: fully satisfied or free rework.
A simple promise: you don't pay to discover the trainer on day one. Everything is validated upfront, by you.
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FAQ
Frequently asked questions
How much does the Training ASO - Boost Visibility and App Downloads training cost?+
The individual price is $4,620 (USD). A detailed quote is sent within one business day.
How long is the Training ASO - Boost Visibility and App Downloads training?+
The training lasts 4 journées, available live online (US time zones) or on-site at your offices.
How is this training paid for?+
Most US teams pay directly through their company (L&D or training budget). We invoice in US dollars and accept bank transfer (ACH/wire) or card, with volume pricing for teams. A purchase order is welcome.
Are there any prerequisites?+
Digital marketing basics, experience publishing apps on App Store/Google Play
Is a certificate delivered at the end?+
Yes. A Learni completion certificate is issued, along with the individual evaluation report.
Does Learni provide the equipment?+
No. A computer and stable internet connection are required for the participant. Learni provides the educational platform, the trainer and all course materials.
On-site & remote
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