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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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30 free minutes with a training advisor — no commitment.
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The Training User Journey - Optimising Professional User Journeys training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training User Journey - Optimising Professional User Journeys training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training User Journey - Optimising Professional User Journeys training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Discover the complete User Journey mapping methodology with practical workshops on Miro and Figma, creation of detailed personas from real customer data from businesses, modelling of linear and branched journeys in groups, precise identification of touchpoints and user emotions through immersive exercises, production of an annotated map with priority pain points and initial actionable recommendations to transform the customer experience.
Advance to User Journey analysis with tools like Hotjar and Google Analytics to decode heatmaps and real sessions, setting up A/B tests on critical journeys, calculating key metrics such as drop-off rates and NPS in concrete business cases, collaborative iteration workshops to redesign optimised flows, development of a measurable action plan with deployable deliverables, evaluation of potential ROI to validate immediate business gains.
Target audience
UX Designers, Product Managers, Digital Marketers seeking to enhance skills in user journeys within a business context
Prerequisites
UX/UI basics, experience in customer data analysis, and collaborative tools like Figma or Miro
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