Is the training Qualiopi certified?

Yes, Learni is a Qualiopi-certified training organization. This certification guarantees the quality of our courses and enables funding through OPCO and other mechanisms.

How can I fund my training?

Our courses are eligible for OPCO funding. Learni supports you through the funding process. A personalized quote is available upon request.

What are the prerequisites for this training?

The prerequisites for the Training Meta Ads 2026 - Launching Profitable Campaigns training are: Basics in digital marketing, computer with internet access and personal Meta account. A preliminary interview validates your eligibility.

Is the training available in person?

Yes, the Training Meta Ads 2026 - Launching Profitable Campaigns training is available in in-person. The format can be adapted to your needs (inter, intra, custom).

Training Meta Ads 2026 - Launching Profitable Ca... | Learni

The story of Learni

Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.

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Methods, approaches, and teaching resources

The Training Meta Ads 2026 - Launching Profitable Campaigns training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.

The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.

Teaching resources provided

To ensure the quality of the Training Meta Ads 2026 - Launching Profitable Campaigns training, Learni provides the following teaching resources:

Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, video projector or interactive touchscreen (for remote sessions)
Training environments installed on workstations or accessible online
Course materials, practical exercises, and supplementary resources
Post-training access to materials and teaching resources

For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.

* contact us for remote feasibility** ratio varies depending on the training followed

Assessment methods

The assessment of skills acquired during the Training Meta Ads 2026 - Launching Profitable Campaigns training is carried out through:

During training: case studies, practical exercises, and professional scenarios
At the end of training: self-assessment questionnaire and skills evaluation by the trainer
After training: training completion certificate detailing acquired skills

Training accessibility

Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.

Training objectives

Master the fundamentals of Meta Ads 2026 for professional, certifiable campaigns

Set up Business Manager and pixel for enterprise tracking skills

Create high-performing ads on Facebook and Instagram through practical training

Optimize targeting and audiences for maximum ROI in a professional context

Analyze key metrics and scale campaigns using Meta Ads 2026 tools

Develop privacy-compliant strategies for sustainable skills

Training program

Module 1Meta Ads 2026 Fundamentals: Business Manager and Pixel Setup (AI Tools, Privacy)

Discover the evolutions of Meta Ads 2026 with quick creation of a professional Business Manager account, installation of the conversion pixel on a test site, exploration of AI tools for privacy-first and multi-touch attribution, practical exercises on complete enterprise account setup, simulation of first event tracking to validate skills by the end of the day, while preparing real cases to boost your confidence.

Module 2Meta Ads 2026 Creation: Campaign Structuring and Creative Formats (Facebook, Instagram)

Dive into designing Meta Ads 2026 campaigns by learning to select appropriate objectives such as traffic or conversions, creation of ad sets with optimized budgets, mastery of engaging visual formats for Facebook and Instagram using Canva and Meta Creator Studio, A/B tests on persuasive copy and dynamic visuals, practical exercises on your personal project to produce a complete campaign, with trainer feedback to refine and maximize immediate business impact.

Module 3Meta Ads 2026 Targeting: Audiences and Optimization (Lookalikes, Retargeting, Predictive AI)

Master advanced Meta Ads 2026 targeting by segmenting custom audiences via CSV uploads and pixels, building high-performing lookalikes to scale, using Meta Advantage+ AI for automated placements and behavioral predictions, exercises on warm retargeting for abandoned carts, real e-commerce business cases with real-time adjustments, development of targeted strategies that multiply ROI, strengthening your professional skills for tangible results.

Module 4Meta Ads 2026 Analysis and Scaling: Metrics and Automation (Ads Manager, Advanced Reports)

Analyze Meta Ads 2026 performance in Ads Manager with focus on ROAS, CPC, and conversion rates, decoding custom reports for actionable insights, budget optimization via automated rules and progressive scaling, exercises on auditing real campaigns and strategic pivots, creation of a deliverable dashboard for your company, conclusion with the red thread project certifying your new skills, ready to deploy profitable ads upon return to work.