Is the training Qualiopi certified?

Yes, Learni is a Qualiopi-certified training organization. This certification guarantees the quality of our courses and enables funding through OPCO and other mechanisms.

How can I fund my training?

Our courses are eligible for OPCO funding. Learni supports you through the funding process. A personalized quote is available upon request.

What are the prerequisites for this training?

The prerequisites for the Training Email Marketing 2026 - Boost ROI and AI Automations training are: Confirmed experience in email marketing (minimum 2 years), mastery of tools like Klaviyo, Brevo or ActiveCampaign, basics in HTML/CSS for emails. A preliminary interview validates your eligibility.

Is the training available in person?

Yes, the Training Email Marketing 2026 - Boost ROI and AI Automations training is available in in-person. The format can be adapted to your needs (inter, intra, custom).

Training Email Marketing 2026 - Boost ROI and AI... | Learni

The story of Learni

Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.

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Methods, approaches, and teaching resources

The Training Email Marketing 2026 - Boost ROI and AI Automations training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.

The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.

Teaching resources provided

To ensure the quality of the Training Email Marketing 2026 - Boost ROI and AI Automations training, Learni provides the following teaching resources:

Mac or PC computers, high-speed fiber internet, whiteboard or flipchart, video projector or interactive touchscreen (for remote sessions)
Training environments installed on workstations or accessible online
Course materials, practical exercises, and supplementary resources
Post-training access to materials and teaching resources

For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.

* contact us for remote feasibility** ratio varies depending on the training followed

Assessment methods

The assessment of skills acquired during the Training Email Marketing 2026 - Boost ROI and AI Automations training is carried out through:

During training: case studies, practical exercises, and professional scenarios
At the end of training: self-assessment questionnaire and skills evaluation by the trainer
After training: training completion certificate detailing acquired skills

Training accessibility

Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.

Training objectives

Master Email Marketing trends 2026 for certified corporate campaigns

Develop advanced AI automations boosting professional engagement rates

Design personalized zero-party data sequences to maximize conversions

Implement GDPR compliance and privacy-first strategies in real projects

Optimize analytics metrics for email marketing ROI exceeding 40x

Deploy multichannel workflows integrating email and SMS for scalable businesses

Acquire certifying skills in AI tools for future-proof emailing

Training program

Module 1Email Marketing Trends 2026: Anticipate AI and Privacy Disruptions (Predictive Tools, Zero-Party Data)

In-depth analysis of Email Marketing 2026 evolutions with focus on generative AI and strengthened privacy regulations, hands-on with tools like Klaviyo AI and Google Analytics 4 to predict user behaviors, practical workshops on integrating zero-party data into existing databases, creation of a first predictive workflow applied to a concrete e-commerce case, evaluation of ROI impacts with quantified simulations, for a proactive corporate strategy.

Module 2Email Marketing Automations 2026: Advanced AI Workflows (Klaviyo, Zapier, Dynamic Segmentations)

Design of ultra-personalized customer journeys via AI automations in Email Marketing 2026, advanced configuration of Klaviyo and Zapier for real-time behavioral triggers, exercises on dynamic segmentation based on ML and advanced RFM, development of omnichannel email-SMS sequences with multivariate A/B tests, production of an immediately deployable automated deliverable on your CRM, hands-on with code review by the expert trainer, demonstrating a 30% gain in open rates from the first campaign.

Module 3Email Marketing Personalization 2026: Hyper-Segmentation and Dynamic Content (AMP, Advanced CSS, AI)

Mastery of advanced personalization for Email Marketing 2026 with AMP for interactive emails and dynamic CSS content, use of AI like ChatGPT integrated with Brevo to generate ultra-responsive subjects and bodies, workshops on behavioral and predictive hyper-segmentation, practical tests of mobile-first responsive emails with tools like Litmus, creation of a reusable personalized template with source deliverables, focus on WCAG accessibility to avoid spam blocks, transforming your campaigns into massive conversion levers.

Module 4Email Marketing Analytics and Optimization 2026: Maximum ROI and Compliance (GA4, Klaviyo, Audits)

Data-driven optimization of Email Marketing 2026 performances via GA4 and customized Klaviyo dashboards, in-depth analysis of advanced metrics like CLV and multi-touch attribution, full deliverability audits with GlockApps and MxToolbox, exercises on churn reduction via AI win-back, development of an annual action plan with 42x ROI projections, defense of the certifying red thread project, support for production deployment in the company, ensuring total mastery of skills to dominate the 2026 market.