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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
10 spots per session maximum — 10 already taken
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Allan BusiOct 1, 20268 min readMemphisDon't let this gap widen
Without mastering motion design fundamentals, animations lack polish and impact, resulting in disengaged audiences and ineffective visual storytelling.
This translates to 65% of digital marketing projects requiring costly revisions, wasting an average of 20 hours per video and $7,500 in rework fees annually per team.
Companies face 40% lower conversion rates from subpar animations, eroding brand trust and market share, while professionals risk career stagnation amid rising demands for dynamic visuals.
Every delayed upskill amplifies these losses in a competitive digital landscape.
The Training Motion Design: Mastering the Fundamentals for Impactful Animations training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training Motion Design: Mastering the Fundamentals for Impactful Animations training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training Motion Design: Mastering the Fundamentals for Impactful Animations training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Overview of motion design, uses and trends; animation lexicon; understanding animation principles (anticipation, exaggeration, timing...). Analysis of concrete projects. Introduction to storyboarding.
Initiation to Adobe After Effects, discovery of the interface, layer and timeline management, media import. Basic techniques: motion, opacity, scale, rotation. First practical exercises in typographic and logo animation.
Creation of complex animated sequences. Sound integration and synchronization. Optimization of animation for web and social networks. Export and standard formats. Review of best practices and inspiration. Presentation of projects by participants.
8 participants max.
$3,812 / per person
3 days
remoteTarget audience
Graphic designers, video makers, visual communicators, digital marketing professionals or anyone wishing to integrate animation into their visual projects
Prerequisites
Mastery of graphic design basics and knowledge of graphic creation software (Photoshop, Illustrator or equivalent)
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Intermediate
€3,465.003 days
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