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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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Discover step-by-step methods to master bookkeeping and accounting fundamentals in April 2026. Explore online courses, tools, practice tips, and future trends like AI integration for aspiring professionals.
The Training: Mastering Grok - The Innovative AI Search Engine by xAI training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training: Mastering Grok - The Innovative AI Search Engine by xAI training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training: Mastering Grok - The Innovative AI Search Engine by xAI training is carried out through:
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Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Origins and positioning of Grok in the AI ecosystem, comparison with ChatGPT and Google Bard, principles of Grok's learning, fundamental concepts of generative AI applied to research. Hands-on with Grok's interface, account setup, navigation. First simple searches. Concrete usage examples.
Understanding natural language, crafting effective prompts, analyzing and filtering results. Multi-criteria searches, advanced query structuring, leveraging real-time data. Automating sectoral monitoring, creating personalized information feeds and alerts. Sectoral case studies (technology watch, e-reputation, web content, competitive analysis).
Grok applications in marketing, economic intelligence, or content creation. Integration with external tools (API, workflow). Tips for improving result relevance and contextualization. Current limitations of Grok, algorithmic biases, data security and privacy issues. Best practices for professional use and access rights management. Practical exercises, case studies tailored to participants' needs, final quiz.
Target audience
Digital professionals, marketing teams, copywriters, technology watch managers, individuals wishing to leverage Grok for research and data analysis
Prerequisites
Good knowledge of the web, regular use of search engines, interest in artificial intelligence and data.
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