Loading...
Please wait a moment
Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
Which format do you prefer?
30 free minutes with a training advisor — no commitment.
Loading available slots...
Explore Learni's cutting-edge data visualization courses launching in April 2026, featuring AI-driven tools, VR simulations, and real-world projects for professionals.
Artificial Intelligence training in Cardiff in May 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
Cybersecurity training in Oklahoma City in December 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
Professional Training training in Dallas in July 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
The Training: Mastering Google Consent Mode - Optimize Consent Collection on Your Sites training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training: Mastering Google Consent Mode - Optimize Consent Collection on Your Sites training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training: Mastering Google Consent Mode - Optimize Consent Collection on Your Sites training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Understand the stakes of consent on the web in 2024, introduction to GDPR regulations and legal obligations. Presentation of Google Consent Mode and its recent developments. Types of consent to consider (advertising, analytics, personalization...).
The interaction mechanism of Google Consent Mode with advertising and analytics scripts (Google Ads, Analytics, Floodlight...). Analysis of signals sent before/after consent. The ‘granted’ and ‘denied’ states, asynchronous transmission of preferences, and cookie-less management.
Step by step: integration of the Consent Mode script, configuration in Google Tag Manager. Use cases with and without CMP (Consent Management Platform). Adding multi-language support and adaptation based on the GDPR banner choice.
Personalize the user experience to maximize consent rates. Use Consent Mode APIs to dynamically control scripts according to the legal context. Strategies for transparent collection and improving user trust.
Read and interpret Google Analytics reports in the Consent Mode context. Understand changes in volume, sampling, and limitations introduced by consent refusal. Adapt dashboards and KPIs to this new legal context.
Real case studies: integration with Tarte au Citron, Cookiebot, Axeptio, Didomi... Comparative analysis. Workshop: implement Consent Mode on a test site, resolve common issues, manage consent collection bugs.
Target audience
Digital marketing managers, web developers, site administrators responsible for GDPR compliance and Google tool usage
Prerequisites
Knowledge of digital marketing basics or website management
Loading...
Please wait a moment





























