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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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30 free minutes with a training advisor — no commitment.
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No-Code / Low-Code training in Leeds in November 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
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Artificial Intelligence training in San Francisco in October 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
Cybersecurity training in Oklahoma City in December 2026 with Learni. Certified, expert trainers, eligible for employer funding. Free quote.
The Training Google Ads - Launch Your First Profitable Campaigns training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training Google Ads - Launch Your First Profitable Campaigns training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training Google Ads - Launch Your First Profitable Campaigns training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Discover the Google Ads platform by creating your first professional account, explore the intuitive interface with practical exercises on configuring essential settings, structure your campaigns for search and display networks through guided workshops, use the keyword planner to identify profitable opportunities on concrete business cases, build your first campaign structure with optimized ad groups, produce a documented campaign plan ready to launch, and receive personalized feedback from the trainer for immediate and effective implementation.
Dive into writing compelling ads with A/B tests on real examples, set up precise targeting by geographic location, audiences, and negative keywords during interactive exercises, integrate ad extensions to boost clicks and conversions, launch a budget-controlled campaign simulation on various business scenarios, analyze key metrics like Quality Score and CTR via connected Google Analytics, optimize performance in real-time with practical adjustments, and finalize a personal dashboard to monitor and scale your Google Ads campaigns in daily production.
Target audience
Business owners, beginner marketers, freelancers aiming to upskill in online advertising
Prerequisites
Basic knowledge of digital marketing and access to a Google account
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