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Founded by passionate advocates of learning and innovation, Learni set out to make professional training accessible to everyone, everywhere in the world. Our team works in the largest cities such as Paris, Lyon, Marseille, and internationally, to support talents and organizations in their skills development.
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30 free minutes with a training advisor — no commitment.
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The Training Checkout Funnel - Optimize E-commerce Conversions training is delivered in-person or remotely (blended-learning, e-learning, virtual classroom, remote in-person). At Learni, a Qualiopi-certified training organization, each program is designed to maximize skills acquisition, regardless of the training mode chosen.
The trainer alternates between demonstrative, interrogative, and active methods (through practical exercises and/or real-world scenarios). This pedagogical approach ensures concrete and directly applicable learning in the workplace.
To ensure the quality of the Training Checkout Funnel - Optimize E-commerce Conversions training, Learni provides the following teaching resources:
For in-house training at a location external to Learni, the client ensures and commits to having all necessary teaching materials (IT equipment, internet connection...) for the proper conduct of the training action in accordance with the prerequisites indicated in the communicated training program.
The assessment of skills acquired during the Training Checkout Funnel - Optimize E-commerce Conversions training is carried out through:
Learni is committed to the accessibility of its professional training programs. All our training programs are accessible to people with disabilities. Our teams are available to adapt teaching methods to your specific needs. Do not hesitate to contact us for any accommodation request.
Learni training programs are available for inter-company and intra-company settings, both in-person and remote. Registration is possible up to 48 business hours before the start of training. Our programs are eligible for OPCO, Pôle emploi, and FNE-Formation funding. Contact us to discuss your training project and funding possibilities.
Immersion in the 5 essential steps of the checkout funnel, precise diagnosis of abandonments using Google Analytics and Hotjar heatmaps on real e-commerce cases, practical exercises to spot UX frictions such as complex forms or slow payments, collaborative redesign of a simplified funnel with interactive wireframes, implementation of quick A/B tests, development of a personalized optimization plan boosting conversions by an average of 20%, with expert feedback for immediate business application.
Target audience
E-commerce professionals, web marketing managers, digital product managers seeking to reduce cart abandonment and build skills
Prerequisites
Basic knowledge of e-commerce and intuitive web navigation
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